Filed under: Culture, CES, Peripherals, Casual, Galleries

The author burnt out several synapses levitating the ball for this photo.

Mattel had a booth at CES pimping out things like U.B. Funkeys, a Barbie nail design automatic applicator contraption, and Mindflex, a game that claims to harness the untapped power of your brain’s beta waves. These are waves that the brain generates when you’re busy solving problems, concentrating, or trying to decipher what the sales chart trends on Joystiq are pointing toward.

Mattel wants to channel said waves into a franchise of games under the Mindflex banner, the first of which offers a “float the ball with your brain” challenge. To play, you slap on a funky headband, attach little butterfly clips to your earlobes and then concentrate really hard. If you do it well enough … the ball floats. Relax your brain or close your eyes, and it hovers down.

Continue reading CES 2009: Mattel’s MindFlex gives you Jedi mind powers

CES 2009: Mattel’s MindFlex gives you Jedi mind powers originally appeared on Joystiq on Tue, 13 Jan 2009 23:45:00 EST. Please see our terms for use of feeds.

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